LTV Calculator

Calculate Customer Lifetime Value from revenue, gross margin, and lifetime.

Formula

LTV = Average Revenue × Gross Margin × Customer Lifetime

How it works

An LTV calculator estimates Customer Lifetime Value — the total gross profit a customer generates over their entire relationship with the business.

Example

Example: $100/mo × 80% margin × 24 months = $1,920 LTV.

Frequently Asked Questions

Disclaimer: Results are estimates for informational purposes only and should not be considered financial, medical, legal, or professional advice. Always consult a qualified professional before making decisions.